Here’s a little Lab Work (which we’ll probably make into it’s own category). Here we test shirt styles against designs and colorways to see what makes sense. The result is a lot of one of ones that we use as working models to gauge the public. We’ve been using Twitter and Facebook to showcase […]Read More
We’re rapidly approaching a launch date for our humble website. As I stated in the post prior, the original site had more prominent aesthetic elements but the new site is functional. Function is more important to us than surface appeal at this point. I know that that seems odd given that we have an apparel […]Read More
I actually enjoy seeing the Hello World post that represents the launch of yet another WordPress blog. Though they don’t always rise to power, they are all born with that ode to optimism “Hello World”. This is ours. We built this site once before. It was a little edgier and way less functional. As the […]Read More
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